Chapter 1

The wild contest that shocked Paris

Chapter 2

Reading the color-coded pipes

Chapter 3

The giant caterpillar escalator

Chapter 4

From eyesore to icon

YOUR GOAL

Master of The building that wore its guts on the outside

Ch 1 · The wild contest that shocked Paris
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choko Centre Pompidou Design Competition

First time they let the world compete! (Let 'em compete!) And young outsiders took the prize so sweet! (Oh yeah, so sweet!)

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choko Spatial Playground Philosophy

Bones on the outside Floor open wide Sandbox inside

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Believing you cannot win frees you to be truly radical.

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choko The design philosophy of Piano and Rogers' spatial playground.

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President Pompidou's big dream

choko In 1969, President Georges Pompidou planned a radical Paris cultural center in Beaubourg to unite books, music, and modern art.

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The ultimate underdog victory

choko The Pompidou Center placed its structural supports and utility pipes on the exterior

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Inside Out Paris
BETA

choko Connect the colorful external pipes to discover why the Pompidou Center looks inside out.

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Fun Fact

Winning on a whim: Renzo Piano and Richard Rogers entered the contest because they thought they had zero chance of winning.

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Glossary
competition (noun)
An event or contest in which people compete to establish supremacy or win a prize. In 1971, Renzo Piano and Richard Rogers won the international design competition for Paris's future Centre Pompidou.

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Gossip

Would you live in an inside-out house?

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Quiz

Which city had overtaken Paris as the global capital of modern art by the mid-20th century, prompting the creation of the Pompidou?

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Quiz

Which French President initiated the project that would become the Centre Pompidou in 1969?

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Quiz

What were the nationalities of the two main winning architects of the Centre Pompidou, Renzo Piano and Richard Rogers?

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Quiz

How many international entries were submitted to the design competition for the Centre Pompidou in 1971?

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Quiz

In which historic, traditional Parisian neighborhood was the Centre Pompidou built?

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Quiz

What mocking nickname did angry locals give to the industrial-looking Centre Pompidou during its construction?

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Quiz

What did the architects call their vision of a democratic, flexible building for the Centre Pompidou?

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Quiz

What traditional architectural feature did the Pompidou's designers deliberately avoid to make the museum feel welcoming?

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