The making of a Mexican icon
The multi-division conquest
The business and spectacle of modern boxing
The global landscape of the sweet science
dave Canelo broke away from traditional promotional contracts to gain complete control over his career and fight schedules.
What digital streaming platform signed Canelo to a historic $365 million contract in 2018?
Which arena in Las Vegas has hosted the majority of Canelo's high-profile fights since 2016?
dave Dodge punches and choose fight contracts to learn how Canelo Alvarez built his boxing empire.
dave Canelo turned Mexican national holidays into major international sporting events hosted in Las Vegas.
Which former boxing champion was Canelo's promoter under Golden Boy Promotions before their split?
dave Modern Boxing Spectacle
Vegas on the line, / Hand-carved jaguar shine, / Boxing's golden time!
On which Mexican holiday weekend does Canelo traditionally schedule his massive spring fights?
Which television network stopped broadcasting boxing in 2018 after 45 years of coverage?
Historic sports contract: In 2018, Canelo signed a five-year, 365 million dollar deal with DAZN, which was the richest contract in sports history.
A system in which television viewers pay a fee to watch a specific broadcasted program. Saul Alvarez's 2013 fight against Floyd Mayweather Jr. generated over 2.2 million pay-per-view buys.