The birth of a breakfast icon
The front cover revolution
Historic firsts and collectibles
YOUR GOAL
Master of Champions on the Wheaties box
schopenhauer Wheaties Historic Firsts
First champion on the back of the box! (Gehrig!) / Starting up the breakfast of champs! (Oh yeah!)
schopenhauer Jennifer Finzel and Doug Heir broke barriers for adaptive sports athletes.
schopenhauer A 1996 commemorative box paid tribute to legendary baseball pioneers.
schopenhauer Sort historic cereal boxes to discover the famous firsts and legendary icons of Wheaties history.
Youngest box star: In 2012, nine-year-old football prodigy Samantha Gordon became the youngest athlete ever featured on a regional Wheaties box after her highlight reel went viral.
An item valued and sought after by collectors, typically because of its rarity, historical significance, or aesthetic appeal. In 1934, Lou Gehrig became the first athlete featured on a Wheaties box, creating an iconic collectible.
Which 9-year-old female football player made history by appearing on a regional Wheaties box in 2012?
Which female athlete was the first Asian-American woman to appear on a Wheaties box in 1992?
What was the name of the 1990 promotion where fans could pay to have their own photo on a Wheaties box?
Which professional sports team was the first to be featured on the front of a Wheaties box in 1987?
Which professional wrestler became the first to appear on the front of a Wheaties box in 1999?
Which athlete became the first Paralympian featured on the front of a Wheaties box in 2018?
Which three Negro League legends were honored on a historic commemorative Wheaties box in 1996?