The birth of a breakfast icon
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The front cover revolution
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Historic firsts and collectibles
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YOUR GOAL
Master of Champions on the Wheaties box
schopenhauer Wheaties Front Cover Revolution
To the front! To the front! Bob Richards leaped right to the front!
Front cover value: A rare, unopened 1977 Wheaties box featuring decathlete Caitlyn Jenner can sell for hundreds of dollars among sports memorabilia collectors today.
schopenhauer Gymnast Mary Lou Retton was the first female athlete on the front cover.
The outer surface of a book, magazine, or product package. In 1958, pole vaulter Bob Richards became the first athlete featured on the front of the box.
Which sport did Bob Richards, the first front-of-box Wheaties athlete, compete in?
schopenhauer Flip the cereal boxes to discover which famous champions first made history on the cover.
How many years passed between the first athlete on the back of a Wheaties box and the first athlete on the front?
Who was the first athlete to ever appear on the front cover of a Wheaties box in 1958?
Which athlete holds the record for the most lifetime appearances on a Wheaties box?
In what year did Michael Jordan make his very first appearance on a Wheaties box?
Which gymnast became the first female athlete to grace the front of a Wheaties box in 1984?
Who was the first Black athlete featured on the front cover of a Wheaties box in 1986?