Chapter 1
The mud of Bern and the screw-in revolution
Chapter 2
Copa Mundial and the kangaroo leather classic
Chapter 3
The Predator and the rubber fin revolution
Chapter 4
The modern era of speed, knit, and sustainability
YOUR GOAL
Master of How Adidas changed the shape of football
Ch 1 · The mud of Bern and the screw-in revolution

adidas A vintage Adidas football boot with exchangeable metal studs screwed into the sole.
Fun Fact
Stud swap: Adi Dassler was officially listed as West Germany's kit manager during the 1954 World Cup.
Glossary
screw-in stud (noun)
A removable, threaded projection on the sole of an athletic shoe used to increase traction. In 1954, Adi Dassler equipped West Germany with these adjustable parts to defeat Hungary on muddy turf.
A removable, threaded projection on the sole of an athletic shoe used to increase traction. In 1954, Adi Dassler equipped West Germany with these adjustable parts to defeat Hungary on muddy turf.
Quiz
Which country did West Germany defeat in the 1954 World Cup final using Adidas boots?
Quiz
What material were traditional football boot studs made of before screw-in plastic and metal studs?
Quiz
What weather condition in the 1954 World Cup final made Adi Dassler's screw-in studs a game-changer?

