Prada's Pocket Runway
Chapter 1

From Milanese leather to global luxury

Chapter 2

The radical nylon revolution

Chapter 3

Miu Miu and the rebellious sister

Chapter 4

Art, architecture, and the runway future

YOUR GOAL

Master of Prada and Miu Miu

Ch 1 · From Milanese leather to global luxury
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diletta History of Prada

From Milan's first luxury leather shop, so grand! (Yeah-eah-yeah!) Prada grew big, Miuccia and Miu Miu in hand! (Oh-oh-oh!)

Jul 2

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diletta The power partnership with Patrizio Bertelli

Jun 23

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Miuccia Prada takes the family reins

diletta Miuccia Prada reluctantly took over the family business in 1978.

Jun 17

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The official royal seal of approval

diletta Prada became an official supplier to the Italian Royal House in 1919.

Jun 17

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Prada's Pocket Runway
BETA

diletta Sort iconic designs to discover how one family rules the fashion world.

Jun 23

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Fun Fact

Royal logo design: Prada's logo still features the Italian royal coat of arms awarded to them in 1919.

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Jun 17

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Glossary
leather (noun)
A material made from the skin of an animal by tanning or a similar process. In 1913, Mario Prada opened a boutique in Milan specializing in luxury leather bags and travel trunks.
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Jun 17

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Gossip

Would you run a business with your spouse?

Jun 17

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Quiz

In which famous Milanese shopping arcade was the first Prada boutique opened?

Jun 17

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diletta The founding of Fratelli Prada

Jun 23

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Quiz

Which royal house appointed Prada as an official supplier in 1919?

Jun 17

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diletta The official royal seal of approval

Jun 23

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Quiz

Who became Miuccia Prada's business partner in 1977 and later her husband and co-CEO?

Jun 17

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Quiz

What did the original Fratelli Prada shop sell in 1913?

Jun 17

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Quiz

Before taking over Prada, what surprising art form did Miuccia Prada train in for five years?

Jun 17

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Quiz

What academic qualification did Miuccia Prada earn before leading the fashion house?

Jun 17

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Quiz

What does the word 'Fratelli' mean in the original brand name Fratelli Prada?

Jun 17

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Quiz

In which Italian city was the original Prada shop founded in 1913?

Jun 17