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The magic of Xerox PARC
Step inside the legendary California laboratory that invented the personal computer, the mouse, and the internet, only to watch other companies change the world with them.
4 chapters73 assets
by steve · Jul 2, 2026
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Chapter 1
The birth of a dream lab
1Why Xerox built a playground in California
2The recruitment of the ultimate dream team
3Beanbags and the art of radical collaboration
4The quest for the personal computer
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Chapter 2
Designing the future's interface
1The Xerox Alto changes everything
2Inventing the screen you look at today
3How the computer mouse found its click
4What you see is what you get
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Chapter 3
Connecting the world together
1The birth of Ethernet and local networks
2Shooting lasers to print on paper
3The first email across the room
4The dream of the paperless office
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Chapter 4
The great technology handoff
1The day Steve Jobs visited PARC
2Why Xerox corporate missed the revolution
3How Apple and Microsoft built on PARC's ideas
4The lasting legacy of a generous lab
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