Your brain on a playground
Games that save the world
Gamifying the everyday world
Play-based learning in action
duolingo Sort playful quests and stressful tests to learn why relaxed brains remember more.
duolingo The World's Deepest Bin
Drop your paper in the bin and hear it echo all the way down!
duolingo In September 2010, the Swedish Road Safety Association and Volkswagen used speeding fines to fund a cash lottery for law-abiding drivers.
In which European capital city was the famous Speed Camera Lottery trialed in September 2010?
By what percentage did the average traffic speed drop during Stockholm's three-day Speed Camera Lottery trial?
duolingo Odenplan's musical steps prove that playful design beats pressure for building healthy habits.
In 2009, what did designers install on a Stockholm subway staircase to encourage commuters to walk instead of taking the escalator?
What percentage of commuters chose the musical stairs over the escalator during the Stockholm piano staircase experiment?
Fun Theory: The Fun Theory campaign was created by Volkswagen to prove that changing human behavior for the better is easiest when you make it fun.
Compared to a standard bin, how much more glass did the gamified Arcade Bin collect in a single evening?
How many kilograms of trash did The World's Deepest Bin collect in a single day compared to a normal bin?