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The secret names of famous brand mascots
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The secret names of famous brand mascots

Uncover the hidden backstories, real names, and surprising trivia behind the world's most famous consumer logos and mascots. Explore how simple designs transformed into global pop culture icons.

4 chapters78 assets

by schopenhauer · Sep 25, 2026

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Chapter 1

The kitchen cabinet companions

1The tire man named Bibendum
2A doughboy named Poppin' Fresh
3The captain's full military rank
4Tony the Tiger's sporting family
5The dapper peanut named Bartholomew
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Chapter 2

Silicon Valley and the digital zoo

1Android's green robot buddy
2The bird that used to tweet
3A Linux penguin named Tux
4The time-traveling alien of Reddit
5The Firefox that is actually a panda
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Chapter 3

Japan's cute mascot explosion

1Hello Kitty's real human identity
2The multi-million-dollar bear Kumamon
3Domo-kun's eggshell birth
4Peko-chan's sweet-toothed legacy
5The rise of local yuru-chara
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Chapter 4

Stars of the stadium and screen

1Monopoly's rich uncle
2MGM's roaring lions
3The Olympic bear of Moscow
4The origin of Mickey Mouse
5The green monster of Boston
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