Chapter 1
From a tiny diner to a chicken empire
Chapter 2
The unusual rules of the business
Chapter 3
The science of the kitchen and menu
Chapter 4
The art of polite hospitality
YOUR GOAL
Master of The story of Chick-fil-A
Ch 2 · The unusual rules of the business
sonia Unusual Franchise Rules
Just one store, just one store, you run the day but you don't own the floor.
sonia Starting a franchise costs only ten thousand dollars because the corporate office funds everything.
BETA
sonia Tap the best service moves to learn the secrets behind Chick-fil-A's famous hospitality playbook.
Fun Fact
Sunday sales loss: Closing on Sundays costs Chick-fil-A an estimated one billion dollars in potential revenue every single year.
Glossary
franchise (noun)
A license granted by a company to an individual or group to market its products or services. In 1967, S. Truett Cathy established a unique system charging operators a fee of ten thousand dollars.
A license granted by a company to an individual or group to market its products or services. In 1967, S. Truett Cathy established a unique system charging operators a fee of ten thousand dollars.
Quiz
What is the approximate acceptance rate for people applying to operate a Chick-fil-A franchise?
Quiz
In what year did Chick-fil-A founder S. Truett Cathy establish the Sunday closing policy?