Wrapping Clay Car Models in Di-Noc Film
Chapter 1

The birth of the clay model

Chapter 2

Sculpting with steel and sweat

Chapter 3

Playing with light and lines

Chapter 4

The digital hand-off

Ch 2 · Sculpting with steel and sweat
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audi Automotive Clay Modeling

We sweep the steel to shape the clay, And guide the light along its way!

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audi Automotive designers draft full-scale vehicle silhouettes on studio walls using tape.

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audi Master clay sculptors use specialized hand tools to craft precise models.

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Sculpt and Shine
BETA

audi Shine studio lights on the clay model to discover how reflections reveal a car's curves.

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audi Di-Noc Automotive Film Wrapping

We wrap the sculpted clay in Di-Noc shine, And let the studio lights reveal each line!

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Machines can deliver precision, but only human touch creates connection.

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Fun Fact

Tricking the eyes: Di-Noc film is so realistic that executives have tried to open the doors of wrapped clay models, forgetting they are solid.

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Quiz

What is the main advantage of a tape drawing over a digital screen drawing?

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Quiz

Why do clay modelers use toothed metal scrapers called rakes?

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Quiz

What material do car designers use to draw 1:1 scale outlines on studio walls?

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Quiz

What type of computer-controlled machine is used to rough-carve modern clay models?

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Quiz

Which company developed the specialized Di-Noc film used to wrap clay car models?

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Quiz

How is Di-Noc film applied to a clay model to ensure it conforms to tight curves?

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Gossip

Would you rather sculpt clay or draw digital concepts?

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Quiz

What are the flexible steel plates used by clay modelers to smooth curves called?

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Quiz

Why can't robotic milling machines completely replace human clay sculptors?

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