Chapter 1
How ideas became viruses
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Chapter 2
The mind behind the screen
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Chapter 3
Memes as political battlegrounds
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Chapter 4
The value of digital air
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YOUR GOAL
Master of The secret power of memes
Ch 3 · Memes as political battlegrounds
renaissanceman Memetic Warfare
We draft the battle on glowing screens, And fight the war with our viral memes.
renaissanceman Dissidents worldwide use absurd visual jokes to bypass strict government censorship.
renaissanceman Political campaigns and internet subcultures have turned memes into powerful tools for voter persuasion.
BETA
renaissanceman Decode viral memes to learn how online humor influences real-world politics.
Fun Fact
Protest ducks: In 2021, Thai pro-democracy protesters used giant inflatable yellow ducks as shields against water cannons, turning them into viral symbols.
Glossary
memetic warfare (noun)
The strategic use of internet memes and digital media to influence public opinion, spread propaganda, or disrupt political adversaries. During the 2016 U.S. presidential election, state-sponsored groups deployed this strategy to influence voter behavior.
The strategic use of internet memes and digital media to influence public opinion, spread propaganda, or disrupt political adversaries. During the 2016 U.S. presidential election, state-sponsored groups deployed this strategy to influence voter behavior.
Quiz
What giant yellow inflatable object became a meme and a symbol of anti-corruption protests in Brazil starting in 2015?
Quiz
What term is used to describe state-sponsored online groups that spread political memes to influence public opinion in foreign elections?
Quiz
In 2020, protesters in which South American nation used the "Chilaquil" dog meme to express political dissent?
Quiz
During the 2011 Arab Spring, which social media platform was heavily utilized alongside memes to coordinate protests in Egypt?
Quiz
In 2013, Chinese internet users began using which fictional bear character to bypass state censorship of political figures?
Quiz
Which green cartoon frog, originally created in 2005, became a highly contested political symbol in the 2016 US presidential election?
Quiz
Which country's official Twitter account famously used memes during the 2022 invasion to gather global public support and mock adversaries?
Quiz
The Milk Tea Alliance, a 2020 democratic solidarity movement using online memes, spanned Thailand, Taiwan, Myanmar, and which other region?