Chapter 1
The birth of joke currencies
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Answer
Chapter 2
The rise of viral communities
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Chapter 3
Social tokens and fan economies
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Chapter 4
The mechanics and structural risks
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YOUR GOAL
Master of Memecoins and social tokens
Ch 3 · Social tokens and fan economies
nic Social tokens and fan economies
Got a passionate fan base? (Oh-oh, yes you do!) / Tokens give 'em their own place! (True value breaking through!)
Fun Fact
Messi's Crypto: Soccer legend Lionel Messi received a portion of his 2021 PSG signing package in fan tokens.
Glossary
social token (noun)
A cryptocurrency issued by an individual, brand, or community to monetize influence and provide exclusive benefits. Musician RAC launched his own in 2020 to reward and engage his loyal fan base.
A cryptocurrency issued by an individual, brand, or community to monetize influence and provide exclusive benefits. Musician RAC launched his own in 2020 to reward and engage his loyal fan base.
Quiz
What is the term for using blockchain tokens to unlock access to private online communities?
Quiz
Which famous soccer player received fan tokens as part of his 2021 Paris Saint-Germain contract?
Quiz
In which country are music agencies actively using fan tokens to engage global pop music audiences?
Quiz
What are digital tokens minted by individual influencers or artists to build micro-economies called?