How attention became currency
The science of the digital hook
Algorithms and global battlegrounds
Reclaiming the human mind
Which parent company developed the highly sophisticated recommendation algorithm for TikTok?
What is the psychological technique of withholding key information in a headline to force a click called?
futura China's WeChat pioneered a model that captures every aspect of daily life within a single digital space.
Which Chinese 'super-app' combines messaging, payments, and social media into one ecosystem?
Which country became famous for 'mukbang' broadcasts where hosts eat large meals while interacting with viewers?
Anger travels fast: A study analyzing millions of social posts found that anger is the single most viral emotion on the internet.
futura Research shows that content sparking high-arousal negative emotions spreads much faster across social platforms.
What is the term for the phenomenon where search algorithms feed users content that aligns only with their existing beliefs?
Would you follow a virtual influencer if their content was genuinely entertaining?
Who is Lu do Magalu, the virtual influencer with millions of followers, representing a retail brand in which country?
futura Tap the clickbait headlines to discover how online platforms exploit your curiosity.