The death of search
Chapter 1
The era of the blue links
View / Create
Answer
Chapter 2
The rise of the answer engine
View / Create
Answer
Chapter 3
The brain under the hood
View / Create
Answer
Chapter 4
The battle for the web's economy
View / Create
Answer
YOUR GOAL
Master of The death of search
Ch 2 · The rise of the answer engine
Fun Fact
Perplexity's name: The name Perplexity is a mathematical term in information theory that measures how well a probability model predicts a sample.
Glossary
answer engine (noun)
An online platform that uses artificial intelligence to synthesize information and provide direct, conversational responses to user queries. Aravind Srinivas cofounded Perplexity in 2022 to pioneer conversational search and bypass traditional lists of website links.
An online platform that uses artificial intelligence to synthesize information and provide direct, conversational responses to user queries. Aravind Srinivas cofounded Perplexity in 2022 to pioneer conversational search and bypass traditional lists of website links.
Quiz
What is the main difference between an answer engine and a traditional search engine?