meme: (noun) An idea, behavior, style, or usage that spreads from person to person within a culture. Richard Dawkins coined t
Chapter 1

The biological origin of the meme

Chapter 2

The dawn of the internet meme

Chapter 3

Global memes and cultural translation

Chapter 4

The mechanics of virality

Chapter 5

Memes as a social force

YOUR GOAL

Master of The story of the meme

Ch 1 · The biological origin of the meme
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futura Where the word meme came from

Jul 9

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futura Origin of Memes

Richard Dawkins, in 'The Selfish Gene,' a cultural idea's unit, a meme!

Jul 9

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futura Ancient memes before the internet

Jul 9

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Ancient memes before the internet

futura Humans have shared physical memes for thousands of years.

Jul 9

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How ideas act like living genes

futura Ideas undergo natural selection just like biological organisms do.

Jul 9

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The Meme Gene
BETA

futura Trace meme origins to learn the fascinating story of meme evolution.

Jul 6

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Fun Fact

Origin of meme: Richard Dawkins coined 'meme' in 1976 to rhyme with 'gene,' wanting to explain how cultural ideas replicate and spread.

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Jul 9

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Glossary
meme (noun)
An idea, behavior, style, or usage that spreads from person to person within a culture. Richard Dawkins coined the word in 1976 to describe cultural transmission modeled on genetic replication.

Jul 9

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Gossip

Which historical pre-internet meme is the coolest?

Jul 9

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Quiz

Which biological structure did scientist Richard Dawkins compare memes to when explaining cultural transmission?

Jul 9

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futura How ideas act like living genes

Jul 9

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Quiz

What are the three core factors of meme survival defined by Richard Dawkins?

Jul 9

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futura The three laws of meme survival

Jul 9

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Quiz

What ancient Greek word, meaning 'imitated thing,' is the origin of the word 'meme'?

Jul 9

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Quiz

In which 1976 book did scientist Richard Dawkins first introduce the concept of memes?

Jul 9

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Quiz

Who coined the word 'meme' in his 1976 book to describe cultural replication?

Jul 9

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Quiz

Which of Richard Dawkins's three survival factors describes how rapidly a meme copies and spreads?

Jul 9

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Quiz

Which World War II graffiti meme featured a bald figure peeking over a fence?

Jul 9

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Quiz

Which five-word Latin palindrome, found in Pompeii, is considered an ancient pre-internet meme?

Jul 9