Dash
@dash
Masteries
No masteries yet
dash In 1994, Supreme ironically modeled its red logo after Barbara Kruger’s art critiquing consumerism.
dash Raised in England, James Jebbia used his clean style to turn Supreme into a global hype empire.
dash Supreme Lafayette Street
On Lafayette Street, a skate shop began, then went big time, linking up with Louis Vuitton.

dash Supreme's early staff consisted of real New York skaters who gave the store its authentic, intimidating attitude.
Supreme logo origin: The famous red box logo is directly inspired by artist Barbara Kruger's anti-capitalist collage work from the 1980s.

dash The iconic red-and-white box logo was adapted from the signature style of conceptual artist Barbara Kruger.
Casual clothing of a style worn especially by members of urban youth subcultures. James Jebbia opened his iconic streetwear shop on Manhattan's Lafayette Street in April 1994.
In which country did Supreme founder James Jebbia spend his childhood before moving back to the United States?
On which Manhattan street was the original Supreme skate shop located?
Before founding Supreme, which influential clothing store did James Jebbia co-found in New York in 1989?
In what year did the first Supreme store open its doors in New York City?
What specific font is used for the white text inside Supreme's iconic red box logo?
What was unique about the physical layout of the first Supreme store in New York?
Which conceptual artist's work directly inspired the design of Supreme's red-and-white box logo?
dash In 1980, Shawn sold 1,000 t-shirts, realizing customers wanted his branded apparel more than expensive surfboards.
dash Stussy Streetwear Origin
A signature, scrawled on a surfboard in Laguna, Ignited a cultural spark, That became the blueprint for modern streetwear.

dash Shawn partnered with businessman Frank Sinatra Jr. to turn the casual hobby into a real clothing brand.
Uncle's signature: The famous Stüssy logo was actually inspired by the abstract painter Jan Stüssy, who was Shawn's uncle.

dash To boost surfboard sales at trade shows, Shawn printed his signature logo on basic black t-shirts.
A print made by forcing ink through a stenciled mesh screen onto a surface. In 1982, Shawn Stussy created these on black shirts for an Action Sports Retailer trade show.
What did Shawn Stüssy originally manufacture in California before launching his apparel line in 1980?
In which California city did Shawn Stüssy originally shape surfboards and launch his brand?
Who was the accountant and business partner who helped Shawn Stüssy incorporate the brand in 1984?
How many t-shirts did Shawn Stüssy sell alongside his surfboards at his very first trade show?
Which family member's artistic signature inspired the famous hand-scrawled Stüssy logo?
At which 1980 trade show did Shawn Stüssy first sell his screen-printed t-shirts?
What tool did Shawn Stüssy use to write his signature on early surfboards, which later became the logo?
Which luxury fashion house's interlocking logo did Stüssy famously parody in the mid-1980s?
dash Creator Income Streams
Think ad views are the only way to earn? (Oh-oh, no way!) Creators diversify, yeah! (They find a better day!) With subs and brand deals, their pockets grow stronger, (So strong!) Making content last longer!

dash Twitch streamers earn money from live ads, but mid-roll interruptions often frustrate viewers.
Highest CPMs: Finance videos earn up to ten times more ad revenue than gaming videos because finance viewers are highly valuable to bank advertisers.

dash YouTube revolutionized online video in 2007 by sharing its advertising revenue directly with creators.
Which Chinese video platform launched its Creative Incentive Program in 2018?
What percentage of ad revenue does YouTube standardly give to creators in its Partner Program?
In what year did YouTube launch its Partner Program to share ad revenue?
What is a common complaint about mid-roll ads on live-streaming platforms?
Why do finance channels typically have much higher CPM rates than gaming channels?
Which streaming platform, founded in 2011, is famous for live gaming streams and a baseline 50/50 ad split?
dash Tokyo's Harajuku district shaped sneaker reselling in the 1990s by creating extreme scarcity with limited collaborations.
dash Run-DMC’s 1986 Adidas deal turned sneakers into cultural statements, sparking the high demand that drives reselling.
dash Sneaker Resale Culture
Limited drop, limited drop, / Air Jordan 1 made the resale market pop.

dash Japan's boutique scene in the 1990s pioneered the concept of limited-edition collaborations and hyper-exclusive shoe releases.




