ARTi
Sneaker Resale Digital Market

The economics of sneaker reselling

Chapter 1

The birth of sneaker culture and resale

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Answer

Chapter 2

The economics of artificial scarcity

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Chapter 3

The digital trading floors of footwear

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Chapter 4

The battle of the bots

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Chapter 5

The high-stakes world of sneaker authentication

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YOUR GOAL

Master of The economics of sneaker reselling

Ch 3 · The digital trading floors of footwear
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Sole Swap Market

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dash The hidden cost of selling sneakers online

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dash How StockX turned shoes into stock shares

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dash The rise of the middleman platforms

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dash Sneakers as an alternative asset class

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dash Sneaker Resale Digital Market

Got a fresh pair, deadstock, pristine? (Oh-oh, a digital asset, gleaming!) On StockX or GOAT, where the prices are seen? (Yeah-yeah, a billion-dollar scene!)

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The hidden cost of selling sneakers online

dash The hidden cost of selling sneakers online

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Fun Fact

Market size: The global sneaker resale market was valued at approximately $6 billion in 2021 and is projected to reach $30 billion by 2030.

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The rise of the middleman platforms

dash The rise of the middleman platforms

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Glossary
marketplace (noun)
An open area or online platform where goods and services are bought and sold. StockX launched in 2016 as a virtual exchange where users trade sneakers using real-time market data.

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Quiz

Which financial market index did the sneaker resale market outperform in average percentage returns between 2015 and 2020?

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Gossip

Which app do you trust most for buying shoes?

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Quiz

What was the estimated global valuation of the sneaker resale market in 2021?

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Quiz

If you sell a sneaker for $300 on a platform with a 10% total fee, how much money do you take home?

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Quiz

What is the main service that platforms like GOAT and eBay provide to prevent buyers from getting scammed?

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Quiz

In sneaker trading, what is the term for the highest price a buyer is willing to pay?

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Quiz

Who co-founded StockX alongside Dan Gilbert in 2016?

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Quiz

In sneaker trading, what is the term for the lowest price a seller is willing to accept?

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Quiz

Which platform, founded in 2016, pioneered the 'live bid and ask' stock market model for sneakers?

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