ARTi

South Beach Art Deco

Chapter 1

The birth of Tropical Deco

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Chapter 2

The dark ages and the threat of the bulldozer

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Chapter 3

The pastel revolution of Barbara and Leonard

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Chapter 4

Pop culture to the rescue

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Chapter 5

How to read a South Beach building

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YOUR GOAL

Master of South Beach Art Deco

Ch 2 · The dark ages and the threat of the bulldozer
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Pastel vs. Dozer

andy Pastel vs. Dozer

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andy The birth of the preservation movement

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andy The threat of the wrecking ball

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andy Winning the historic district crown

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andy How South Beach lost its shine

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andy South Beach Art Deco

We painted the towers in peach and pink to keep the wrecking balls away

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The birth of the preservation movement

andy The birth of the preservation movement

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Fun Fact

Historic designation: The South Beach Art Deco district was the first 20th-century neighborhood ever added to the U.S. National Register of Historic Places in 1979.

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The threat of the wrecking ball

andy The threat of the wrecking ball

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Glossary
demolition (noun)
The act or process of tearing down or destroying a building or other structure. In 1988, the demolition of the Senator Hotel catalyzed intense local activism to protect Miami's historic architecture.

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Quiz

What did developers want to build in place of the historic South Beach Art Deco hotels in the late 1970s?

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Gossip

Would you live in a historic building or a brand-new high-rise?

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Quiz

What color were most South Beach Art Deco buildings painted during their period of neglect in the 1970s?

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Quiz

What is the official name of the organization founded in 1976 to save Miami Beach's historic architecture?

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Quiz

Who were the primary residents occupying the cheap, run-down South Beach hotels during the early 1970s?

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Quiz

In what decade did South Beach face the greatest threat of total demolition by real estate developers?

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Quiz

Why was the 1979 national historic designation of South Beach so unusual at the time?

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Quiz

In what year did the South Beach Art Deco district win its spot on the National Register of Historic Places?

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Quiz

Who co-founded the Miami Design Preservation League in 1976 to save the historic buildings?

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