Chapter 1
The birth of the bottomless feed
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Answer
Chapter 2
Your brain on dopamine
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Answer
Chapter 3
The dark patterns of design
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Chapter 4
Reclaiming your digital attention
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YOUR GOAL
Master of The infinite scroll
Ch 4 · Reclaiming your digital attention
Fun Fact
Grayscale cure: Switching your smartphone screen to grayscale makes apps significantly less appealing by removing bright, dopamine-triggering colors.
Glossary
grayscale (noun)
A scale of gray tones ranging from white to black. Applying this screen setting removes the vibrant colors that trigger compulsive, endless feed scrolling.
A scale of gray tones ranging from white to black. Applying this screen setting removes the vibrant colors that trigger compulsive, endless feed scrolling.
Quiz
Which former Google design ethicist co-founded the Center for Humane Technology in 2013?



