Classic retro toys
Chapter 1
The rise of media franchise toys
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Chapter 2
The dawn of virtual companions
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Chapter 3
The portable video game revolution
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Chapter 4
The playground craze and collectibles
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YOUR GOAL
Master of Classic retro toys
Ch 1 · The rise of media franchise toys
Fun Fact
Transformers names: Marvel writer Bob Budiansky created the name Optimus Prime in 1984.
Glossary
tie-in (noun)
A commercial product, such as a toy or book, associated with a media property like a film or television show. In 1983, Mattel pioneered this by launching an animated series specifically to market He-Man action figures.
A commercial product, such as a toy or book, associated with a media property like a film or television show. In 1983, Mattel pioneered this by launching an animated series specifically to market He-Man action figures.
Quiz
What unique physical feature did the 1982 G.I. Joe figures introduce to allow better weapon holding?
Quiz
What term did Hasbro coin in 1964 and reuse heavily in the 1980s to avoid calling their toys 'dolls'?
Quiz
Which comic book company helped Hasbro write the backstories and names for the Transformers in 1984?
Quiz
Which Japanese toy company originally manufactured the transforming robots that Hasbro imported?