The science of the final stretch
Building unstoppable micro habits
Designing your ultimate year-end sprint
What psychological term describes calendar dates that act as mental resets for our goals?
Which behavior is boosted by the 'goal gradient effect' when using a coffee shop loyalty card?

marcus Landmark dates on the calendar act as psychological resets to boost our motivation.
What percentage increase in performance did Harvard researchers find in employees who practiced daily reflection?
marcus Closing Strong Habits
Micro-habits, tiny seeds, Plant 'em daily, meet your needs, Momentum grows, you finish strong indeed!

marcus Seasonal shifts and year-end deadlines create a unique psychological environment for productivity.
Maze-running rats: In 1932, psychologist Clark Hull proved that rats run faster as they get closer to their food reward, introducing the concept of the goal gradient effect.
What did the 2014 Harvard Business School study use as the primary reflection tool for participants?
The psychological phenomenon where motivation increases as one nears a goal. Behaviorist Clark Hull first demonstrated this in 1932 by measuring the speed of running rats.

