How attention became currency
The science of the digital hook
Algorithms and global battlegrounds
Reclaiming the human mind
What is the psychological phenomenon where people feel anxious when separated from their smartphones?
Which brain chemical is primarily associated with the anticipation of a digital notification?
futura The brain chemical dopamine spikes during the anticipation of a notification, not when you actually read it.
Infinite scroll regret: The inventor of the infinite scroll feature estimated that it wastes about 200,000 human lifetimes every single day.
futura Removing natural pause points from websites was designed to keep users consuming content indefinitely.
What is the term for user interface designs engineered to trick users into doing things they did not intend?
What design feature uses a bright red dot to trigger an urgent subconscious need to click?
A web design technique that continuously loads content as a user scrolls down a screen. In 2006, software designer Aza Raskin created this feature to eliminate natural stopping points on websites.
What visual cue was introduced by chat apps to create conversational pressure and keep users online?
futura Feed your needy buddy attention to learn how apps fight for your screen time.