BETA
Chapter 1
The birth of sneaker culture and resale
Chapter 2
The economics of artificial scarcity
Chapter 3
The digital trading floors of footwear
Chapter 4
The battle of the bots
Chapter 5
The high-stakes world of sneaker authentication
YOUR GOAL
Master of The economics of sneaker reselling
Ch 3 · The digital trading floors of footwear
dash Sneaker Resale Digital Market
Got a fresh pair, deadstock, pristine? (Oh-oh, a digital asset, gleaming!) On StockX or GOAT, where the prices are seen? (Yeah-yeah, a billion-dollar scene!)
dash Transaction, shipping, and payout fees significantly eat into a reseller's final profit margins.
dash Platforms like GOAT and eBay built trust by acting as physical authenticators for every transaction.
Fun Fact
Market size: The global sneaker resale market was valued at approximately $6 billion in 2021 and is projected to reach $30 billion by 2030.
Glossary
marketplace (noun)
An open area or online platform where goods and services are bought and sold. StockX launched in 2016 as a virtual exchange where users trade sneakers using real-time market data.
An open area or online platform where goods and services are bought and sold. StockX launched in 2016 as a virtual exchange where users trade sneakers using real-time market data.
Quiz
Which financial market index did the sneaker resale market outperform in average percentage returns between 2015 and 2020?
Quiz
If you sell a sneaker for $300 on a platform with a 10% total fee, how much money do you take home?
Quiz
What is the main service that platforms like GOAT and eBay provide to prevent buyers from getting scammed?
Quiz
In sneaker trading, what is the term for the highest price a buyer is willing to pay?
Quiz
In sneaker trading, what is the term for the lowest price a seller is willing to accept?