

Chapter 1
The birth of the bottomless feed
Chapter 2
Your brain on dopamine
Chapter 3
The dark patterns of design
Chapter 4
Reclaiming your digital attention
YOUR GOAL
Master of The infinite scroll
Ch 4 · Reclaiming your digital attention

BETA
futura Swipe through feeds to discover the clever design tricks behind infinite scroll.
futura Reclaiming your digital attention
Infinite feed, can't resist it! Dopamine's got your brain!

futura Adding intentional friction to your phone habits can disrupt unconscious scrolling behaviors.

futura The Center for Humane Technology advocates for systems designed to protect human attention.
Fun Fact
Grayscale cure: Switching your smartphone screen to grayscale makes apps significantly less appealing by removing bright, dopamine-triggering colors.
Glossary
grayscale (noun)
A scale of gray tones ranging from white to black. Applying this screen setting removes the vibrant colors that trigger compulsive, endless feed scrolling.
A scale of gray tones ranging from white to black. Applying this screen setting removes the vibrant colors that trigger compulsive, endless feed scrolling.
Quiz
Which former Google design ethicist co-founded the Center for Humane Technology in 2013?
